Wise Trip
UX/UI Designer
Mobile App
2 months
Figma
Figjam
Illustrator
overview
context
As a road-trip enthusiast, consolidating all trip details (routes, stops, accommodations, activities and checklists) quickly becomes tedious when scattered across multiple apps.
brief
Wise Trip, your road-trip companion, transforms the way you plan and manage journeys. Built for modern explorers, the app brings together:
  • Interactive route creation and overview
  • Easy adding, editing and organizing of each stop
  • Checklists to keep you on track
  • Contextual, real-time note-taking at every location

With its clean interface and seamless user flow, Wise Trip lets you focus on what matters most: enjoying the adventure.
Design process
ITERATIONS & TIMELINE
Phase 1 : Discover & define
// Understand the user flow
// Research
// Benchmarking
Phase 2 : Design
// Manual sketches
// Low & mid Fi wireframes
Phase 3 : Iterate
// Design iterations
// Usability test with real users
// Design system & Ui Kit
Phase 4 : Delivery
// Visual Design
// Prototyping
// Developers cheat sheet
PERSONAS
DESIGN SYSTEM & ART DIRECTION
To ensure visual and functional consistency across Wise Trip, I developed a comprehensive design system. It includes typography, color palette, UI components, and branding guidelines to facilitate collaboration and deliver a seamless user experience.
Typography and Colors
I selected modern and highly readable fonts (Outfit and DM Serif Display) to establish a clear visual hierarchy. The color palette—built around pastel shades—reflects the fresh and lighthearted nature of the application.
Branding
I defined logos, icons, and color variations to ensure a strong and memorable brand identity for Wise Trip.
UI Components
To ensure design consistency and a seamless user experience, I developed a complete design system for Wise Trip. This system includes carefully chosen modern fonts, a pastel color palette that conveys freshness and lightness, reusable UI components like destination cards and calendar modules, and a comprehensive branding system adaptable across various platforms. Together, these elements create a strong, recognizable identity for Wise Trip.
wireframe
Delivery
Prototype
Other Projects
© Maxime Lafitte - 2025